Nathan Zucker
There’s no denying Nashville is a town filled with success stories, and we’re celebrating the business- women who are writing their own. Whether they’re running the numbers, creating and capturing content, or building something from the ground up, here are two of the women that are running this town.
Katy Shah and India Mayer
Co-Founders, Of Note
THE DAILY HUSTLE
Of Note is an influencer marketing agency connecting creators and brands to cultivate authentic relationships through content creation, immersive experiences, and strategic partnerships. Our business is made up of three divisions: Talent Management, Creator Strategy, and Branded Experiences, in addition to our content creation studio, Note House, in East Nashville. Our Talent Management division works with 15+ content creators in the lifestyle space, and we operate with the goal of personalizing creator partnerships to aid in seamless and authentic storytelling with notable brands. We pride ourselves in the “hands- on” dedicated service we extend to all of our talent while keeping their individual goals in mind. Strategy and long-term planning are at the forefront in our business, and we provide a full 360 approach to our intentional roster through campaign management and unique services such as our Creator Strategy program, which offers affiliate growth and assistant-for-hire services.
THE DEFINITION OF SUCCESS
Since launching, our idea of success has changed. We’re both married and growing our families (Katy has a son named Revi), and we have a deep desire to build a business that we’re proud of while being able to care for our families and enjoy the hard work and success. That said, we have ambitious goals for growth while maintaining our “boutique agency” feel and look forward to continuing to grow our team in Nashville and beyond.
ADVICE FOR OTHERS
Be nice to everyone, be passionate, work hard, and always take the meeting. Don’t limit yourself to one idea of success, and always be willing to pivot.