Cat Max Photography
California-based lifestyle brand, Jenni Kayne, is opening a retail store in 12 South.
The new store will allow customers to shop a full range of Jenni Kayne products across apparel, accessories, home, and apothecary. The store will also sell Jenni Kayne’s skincare line, Oak Essentials.
Opening on September 30, the Nashville outpost features a 1,976-square-foot space that showcases the brand’s curation of furniture, home décor, apparel, and beauty. Interior design details highlight the brand’s signature coastal aesthetic with a light and bright interior. Solid wood floors, minimalist design, and natural textures ground the space while elevated neutrals provide inspiration.
“We are thrilled to make our debut in Nashville and continue our retail expansion in the South,” says Julia Hunter, CEO of Jenni Kayne. “We’ve been looking to expand our footprint in the South for quite some time, and [it] felt like the perfect fit. We’re really excited to bring new and existing customers the full Jenni Kayne experience.”
To celebrate the opening, the store will host the following events:
- 9/30: Celebrate opening day with wine courtesy of Avaline, treats from Whitney’s cookies, and a DIY floral bar by FLWR Shop
- 10/1: Treat yourself to a mini Oak Essentials facial by the complexion experts at Face Nashville
- 10/2: Take home a copy of Jenni’s latest book, Pacific Natural At Home, with your purchase
- 10/6: Enjoy a complimentary Oak Essentials Ritual Oil and Pure Gel Cleanser with your purchase
- 10/7: Stop by for a special pop-up with Spark Collection.