Nathan Zucker
There’s no shortage of success stories in Nashville, and behind many of them are the incredible women who are paving their own way and opening doors for generations to come.
Whether they’re building an idea from the ground up, crunching numbers, creating content, or working to make dreams a reality, meet one of the trailblazing women of Music City.
Leigh Lovett
Director, DG Media Network at Dollar General
THE DAILY HUSTLE
I help develop digital media campaigns for Dollar General’s largest CPG partners including PepsiCo, General Mills, Clorox, and more. I have been with DG for six years in August and helped start the DG Media Network three years ago. I like to flex my creativity outside of my eight-to- five career in ways which help my local community. That is why I run my own blog and social pages called love, Leigh Love, which is focused on Nashville restaurants, sites, and things to do. I also work with local Nashville businesses and bloggers to help them grow their online presence through my consulting business, Blogger Xchange. Blogger Xchange celebrates seven years in Nashville in November.
CHALLENGES FACED
When it comes to getting in marketing, I had the experience and was lucky with being tapped for great positions. For my blog and business, the hardest part was starting and putting my work into the world to be read, viewed, and judged. It can be a scary thing to know people are going to critique something attached to your name and with your face on it. But the reward of doing something that makes you happy and benefits so many outweighs those fears. Today, my challenge is stretching the hours in the week to do everything I want to do. A detailed schedule and discipline allow me to make everything work as my role expands and I get called to do more.
DEFINING SUCCESS
Success, to me, is being able to help other people move up, learn, and grow. Success in marketing, to me, means opening the door for other young women who look like me. It’s being able to not only be a mentor, but give someone an opportunity to explore marketing, get paid well, and develop themselves.