The Tennessee Titans today announced that Robert's Western World will open its first-ever satellite location in the new Nissan Stadium. Located on the 300 level, the Robert’s Western World honky-tonk experience will be open to all fans.
“We are incredibly proud to welcome Robert’s Western World to the new Nissan Stadium,” said Titans Head of Stadium, Revenue & Strategy Chelsea Lipocky. “It has always been our goal to use this stadium to represent the very best of our city and state and there is no better way to do that than by highlighting and honoring local businesses, especially one with as much history as Robert’s.”
Known as “Nashville’s Home of Traditional Country Music,” Robert’s takes pride in being the “last real honky-tonk” in Downtown Nashville. Originally opened as Rhinestone Western Wear, specializing in boots and western wear, the store gradually evolved, combining retail with live performances before turning into the legendary honky-tonk fans know today.
“We feel we have a huge responsibility in protecting and preserving the tradition, history and integrity of the music that built our beautiful ‘Music City,’” said Emily Ann Jones, co-owner of Robert’s Western World. “Through the years we’ve had the opportunity to partner with some big cities and brands, but it never felt right. When presented this opportunity from our hometown team, we had no reservations, as they understood what we are all about. We are grateful to the Titans for recognizing our love for this city and the tradition we are trying to preserve, and we are honored to join them at their beautiful new stadium. We can’t wait to see y’all there.”
The new Nissan Stadium location will pay tribute to the original Robert's location with checkerboard floors, portraits, neon signs, and a boot display. In celebration of the announcement, the Titans will have a presence at Robert's Western World's Fan Fair, a free, family-friendly event open to the public, taking place on Monday, August 3, from 10:00 a.m. until midnight in the 400 Block of Lower Broadway.